NMK Electronics, A Midwich Group company and a leading distributor of professional AV products in the Middle East and a member of the Midwich Group, is excited to announce a new distribution agreement with 7thSense, the multi-award-winning media solutions specialist. This partnership allows NMK Electronics to offer 7thSense’s full range of products, including the Delta Media Server, Medialon Show Control range and Juggler pixel processor, across the GCC region.

Already home to leading video brands like Epson, Absen, and Peerless, NMK Electronics' portfolio is renowned for its breadth and quality. The addition of 7thSense products will enable NMK to offer complete solutions to its clients, enhancing its reputation as the provider of the best portfolio of brands in the industry.

This strategic agreement was formalized at the Saudi Light & Sound Show, the largest event for entertainment and events professionals in the GCC. This venue underscores the importance of the partnership in the context of the region's growing entertainment and events industry.

"Our mission has always been to drive growth and embrace new technologies in the audio, video, and lighting sectors across the MEA region," said Neil Carroll, video brand manager at NMK Electronics. "With 7thSense’s innovative products now part of our distribution network, we are uniquely positioned to develop new markets and provide top-tier, integrated solutions to our clients."

Ed Patchett, commercial director at 7thSense, expressed his enthusiasm about the partnership, stating, "We are thrilled to expand our reach in the GCC region through NMK Electronics, whose commitment to quality and market leadership makes this an ideal partnership to pursue our shared goals."

This strategic partnership underscores NMK Electronics' commitment to leading and innovating within the professional AV distribution landscape.