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NMK Electronics | A Midwich Group company

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  • About Us

    NMK Electronics, a Midwich Group company, is a leading distributor of professional AV products in the Middle East, having offices in Dubai, Sharjah & Doha. Together with its portfolio of reputable brands, a dynamic team and strong financial foundation it is no surprise that the company has achieved a market leader position in its niche industry. Trusted by leading consultants, system integrators and end-users, NMK has supported top-tier clients on some prominent local projects across GCC.

  • Our Mission

    Our mission is to drive growth in the audio, video & lighting sectors across the MEA region by embracing new technologies and developing new markets.


Brand Manager – Lighting Portfolio – Riyadh, KSA

On September 9, 2022

NMK Electronics, a leading group of AV distributors in the Middle East is growing and is looking for an experienced Brand Manager - Lighting and Rigging for its Riyadh office. The successful candidate will join our dynamic sales team insightful and instrumental to our continued success. NMK Electronics has recently joined a global Group that is listed on the FTSE AIM 100 market in the UK and so this represents a very exciting time to join us.

The ideal candidate should be an experienced industry professional, with a proven background in the AV industry preferably from a distribution background, and possesses excellent communication skills. A successful candidate combines a passion for the audio-video industry and has the ability to show perseverance in order to get the job done.


  • Drive all Product sales activity within the Middle East through stage/rental and broadcast market
  • Schedule and arrange regular demonstrations to prospective clients in their own facility
  • Work with Marketing Team to develop strong reference portfolios and promote the brands in the Lighting/Rigging Division and Design Lighting Set-Ups
  • Work with the orders department to process the client’s orders and make sure that the clients are happy with the delivery of goods
  • Negotiation to win orders with the most beneficial commercial and financial terms
  • Be active in the local and regional market to support customers that may need after-sales service support or have technical queries
  • Submit a Monthly detailed business plan identifying sales objectives, sales opportunities, and sales forecasts for the Quarter
  • Responsible for the development and analysis of market information for strategic planning purposes
  • Work to establish and build a sales team around the lighting division
  • Develop a close relationship with technical support and application teams to support you
  • Collect and report information on all competitive activity within the assigned territory
  • Create demand for brands/products by demoing to end-users
  • Work with the orders department to schedule purchase orders of the brands in the lighting division
  • Able to lead and scale a team to grow this market segment
  • Participate in sales activities including customer visits, telephone contacts, trade seminars, product demonstrations, and customer training seminars
  • Maintain accurate and up-to-date build customer information on CRM/ERP system

Education, Experience, and Key Requirements:

  • Bachelor of Engineering/Diploma or relevant degree
  • Must have a degree in marketing/sales or relevant experience
  • Must have 4-5 years of experience in business account management
  • Should have knowledge of CRM/ERP system
  • A highly motivated and target-driven individual with a proven track record in sales
  • Excellent selling, communication, and negotiation skills
  • Ability to create and deliver presentations tailored to the client’s needs
  • Excellent verbal and written communication are required
  • Must be available in Saudia Arabia
  • A local driving license is mandatory

Personal Attributes:

  • Strong attention to detail and good analytical skills
  • Good team player and able to work under pressure
  • Strong problem-solving and creative skills and the ability to exercise sound judgment and make decisions based on accurate and timely analyses.
  • Strong interpersonal skills, and the ability to communicate and manage well at all levels of the organization, including non-technical staff, and with staff at remote locations are essential.
  • High level of integrity and dependability with a strong sense of urgency and results orientation

Vacancy Type: Full time

Job Location: Riyadh, Saudi Arabia.

Salary: Market Competitive

This job description is intended to describe the general nature and level of work performed by an employee assigned to this position. The description is not an exhaustive list of all duties, responsibilities, knowledge, skill, and working conditions associated with the position.

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